This is hearty, healthy comfort food – yeah, I just said bacon and healthy in the same breath. It only takes a tiny bit of bacon to get that delicious flavor; tomatoes and a little chicken broth add to the umami. I used oven-roasted tomatoes in had in the freezer from last year’s garden. Collard greens are great tasting and great for you. I don’t think they’re bitter at all, but maybe it’s one of those genetic things where people have different tastebuds. Rice soaks up the flavor and makes this a full meal. It’s fast, too!